Part of FSN E-Commerce (Nykaa)
Nykaa Now
Latest, 3 Sept: Nykaa Now targets 25+ cities by FY27 as beauty quick commerce scales.
Newest on Nykaa Now
Browse all 14 storiesWhat we know
From 8 stories, the newest dated 3 Sept 2026. Summary written 4 Oct 2026.
Nykaa Now is the quick-commerce delivery service of beauty retailer Nykaa. It promises delivery in 30-60 minutes and carries products from over 1,000 brands.[1] source: Medianama[2] source: ET Retail It operates in 13 cities, and Nykaa's 324 stores across 105 cities serve as fulfilment hubs.[3] source: Mint Nykaa CEO Falguni Nayar said in July 2026 that Nykaa Now offers 30-minute to two-hour delivery in select locations.[4] source: NDTV Profit
Nykaa Now grew from 3 cities a year earlier to 13 cities, and Nykaa targets more than 25 cities by FY27.[1] source: Medianama[3] source: Mint In September 2026 Medianama reported that Nykaa plans to reach 90% of orders delivered same-day or next-day across 19,000 pin codes by FY30.[1] source: Medianama Nykaa said in its Q1 FY27 results that Nykaa Now's higher purchase frequency offsets fulfilment costs.[3] source: Mint Nykaa reported Q1 FY27 consolidated net profit of Rs 80 crore, up 226% YoY, and revenue from operations of Rs 2,782 crore, up 29% YoY.[3] source: Mint
In July 2026 Nykaa appointed Ankit Jain, a former Swiggy Instamart COO with more than 20 years of supply-chain experience, to lead Nykaa Now.[5] source: ET BrandEquity[6] source: Outlook Business Blinkit, Instamart and Zepto are named alongside Nykaa Now in reports on beauty quick commerce.[1] source: Medianama Myntra's M-Now is also named as a push into rapid fashion delivery.[7] source: Inc42
Nykaa Now has appeared in 14 distinct RetailIntel stories between May 2026 and Sept 2026, most often under retail company, leadership and omni channel and most frequently linked to Bengaluru, Mumbai and Delhi.
Latest
Broker reiterates Buy on Nykaa and raises its target price to ₹475, citing premiumisation, resilient online beauty and personal care leadership, high-AOV unit economics, Nykaa Now scaling potential, margin levers and (25 Aug 2026). [8] source: The Hindu BusinessLine
Brands most often mentioned alongside Nykaa Now
Nykaa, Instamart, Flipkart, Myntra, Nykaa Fashion, Blinkit.
Most-cited sources on Nykaa Now
Inc42 (3 stories), Financial Express · BrandWagon (2 stories) and The Hindu BusinessLine (2 stories).
Sources
Questions about Nykaa Now
Who owns Nykaa Now?
Nykaa Now is the quick-commerce service of Nykaa, which appointed Ankit Jain to lead it in July 2026 and offers 30-60 minute delivery through it. [5] source: ET BrandEquity[2] source: ET Retail
Who leads Nykaa Now?
Ankit Jain leads Nykaa Now. Nykaa appointed the former Swiggy Instamart COO, who has more than 20 years of supply-chain experience, in July 2026. [5] source: ET BrandEquity[6] source: Outlook Business
What is Nykaa Now's current strategy in India?
In July 2026 Nykaa appointed Ankit Jain to lead Nykaa Now and said it would leverage 320-plus stores for hyperlocal delivery. In September 2026 it targeted more than 25 cities by FY27 and 90% same-day or next-day orders by FY30. [1] source: Medianama[5] source: ET BrandEquity
Who are Nykaa Now's main competitors?
Nykaa Now is named alongside Blinkit, Instamart and Zepto in September 2026 reports on beauty quick commerce. In July 2026 it was also named with Myntra's M-Now in rapid fashion delivery. [1] source: Medianama[7] source: Inc42