Apple
Latest, : Apple's foldable iPhone Duo goes on retail sale in India from 23 October.
Latest moves
Our read of each move first, where we have one; what the report said is marked Reported.
- Reported: Apple HomeView smart display reaches India on 13 November, recognising up to six people at homeReported: Watch:
- Reported: Apple is steering festive demand toward its newest iPhones with ₹7,000 cashback, against ₹1,000 on older models and up to ₹15,000 across the range.Reported: Apple's India festive offers run from 11 October to 11 November 2026, with instant cashback of up to ₹15,000 and No Cost EMI of up to 12 months on iPhones, Macs and iPads. iPhone 18 Pro, Pro Max and iPhone Air get ₹7,000 cashback; iPhone 17 and 17e get ₹1,000.Watch: Cashback on iPhone 17 and 17e rising above ₹1,000 during the window.
- Reported: iPhone 18 Pro: ~1,500 exchanges in South Korea in 11 days over random restarts, Chosunbiz reportsReported: Watch:
- Reported: Swiggy Instamart cuts iPhone 17 Pro 512GB to ₹1,39,999, 9% below MRP, after Apple drops the seriesReported: Watch:
Footprint: where Apple opened
No opening on record since May 2026; 2 announced plans.
- Bengaluruplanned
- Phoenix Marketcity, Bengalurumall
Background
From 7 stories, the newest dated 10 Oct 2026. Summary written 11 Oct 2026. Newer developments are under Latest moves.
Apple is a consumer-electronics company whose iPhone and iPad lines are sold in India through its own website and through platforms such as Amazon and Swiggy Instamart. [1] source: Digit[2] source: Digit
Show 3 more paragraphs and 7 sources
The iPad Air M4 has a regular price of Rs 89,900 on the Apple India website, and Amazon listed it at Rs 69,499 with an SBI card during its Great Indian Festival 2026 sale. [1] source: Digit In the same sale, which began on October 8, Amazon listed the iPhone 16 at Rs 72,249 against an MRP of Rs 89,900. [3] source: Gadgets 360
Apple launched the iPhone 18 Pro and Pro Max on 9 September, with the Pro Max priced at Rs 1,79,900. [4] source: News18 Nikkei Asia reports that Apple has asked suppliers to cut component orders as higher memory chip costs and price increases weigh on demand. [4] source: News18 Chosunbiz reported roughly 1,500 exchanges and around 50 refunds of the iPhone 18 Pro series in South Korea within 11 days of launch. [5] source: Digit Apple has discontinued the iPhone 17 Pro series on its official channels, and Swiggy Instamart is selling the 512GB model at Rs 1,39,999 against an MRP of Rs 1,54,900. [2] source: Digit Apple scheduled its 'Welcome Home' event for 13 October in New York, and the iPhone Duo, priced around Rs 3 lakh in India, goes on sale 23 October. [6] source: 91mobiles
OPPO's Pad Mini, spotted on BIS certification, is the tablet that would compete with the iPad Mini in India. [7] source: 91mobiles
Sources
Questions about Apple
What is Apple's current strategy in India?
Apple launched the iPhone 18 Pro and Pro Max on 9 September 2026 and discontinued the iPhone 17 Pro series on its official channels by October 2026. It also scheduled a 'Welcome Home' event in New York for 13 October 2026. [4] source: News18[2] source: Digit[6] source: 91mobiles
Who are Apple's main competitors?
OPPO's Pad Mini, spotted on BIS certification and tipped to launch in India, would compete with Apple's iPad Mini. [7] source: 91mobiles
Stories that mention Apple
4 stories
Apple is named in these stories but is not their subject.
- India smartphone shipments set to fall about 20% in Q3 2026 as prices climb 20% and memory costs surge
- Amazon, Flipkart open festive sales with a bang as premium shopping surges; Amazon opening-day orders double
- Amazon Great Indian Festival: Apple Watch Series 11 falls to Rs 35,999 with coupon, against Rs 46,900 listed price
- Amazon India sets Great Indian Festival sale for 8 October, with early electronics deals live