FirstClub
Latest, 15 Sept: Peak XV targets India’s premium consumer, wellness and wealth opportunity.
Newest on FirstClub
Browse all 42 storiesWhat we know
From 6 stories, the newest dated 15 Sept 2026. Summary written 2 Oct 2026.
FirstClub is a premium-focused company named among the businesses Peak XV Partners is backing in India’s consumer market. Peak XV said it sees Indian premium consumer, wellness, health, fitness, nutrition and better-for-you brands scaling faster, and listed FirstClub alongside Nua. [1] source: Mint FirstClub is also identified as a premium-grocery competitor alongside Zepto Select, Blinkit Gourmet and Flipkart Minutes. [2] source: Business Standard
In September 2026, Mint reported $55 million in funding for FirstClub. [1] source: Mint Business Standard identified the amount as FirstClub’s Series B funding in August 2026. [3] source: Business Standard In August 2026, FirstClub was among the companies recruiting talent from Flipkart amid senior departures at the e-commerce company. [3] source: Business Standard Those departures spanned eKart, Myntra, grocery and quick-commerce operations, while Swiggy Instamart and FirstClub were recruiting. [3] source: Business Standard In August 2026, Flipkart Minutes entered premium grocery with gourmet categories and the Pykd private label, a move reported as intensifying competition with Zepto Select, Blinkit Gourmet and FirstClub. [2] source: Business Standard
FirstClub has appeared in 42 distinct RetailIntel stories between May 2026 and Sept 2026, most often under retail company, retail brand and omni channel and most frequently linked to Bengaluru, Mumbai and Delhi NCR.
Latest
FirstClub led June consumer PE deals to fund dark-store expansion (7 Jul 2026). [4] source: Business Standard Earlier: Quality-first quick commerce startup FirstClub raised $55M Series B led by Peak XV and Sofina at $253M valuation, 2.2X uplift (15 Jun 2026). [5] source: Entrackr Earlier: Quality-focused quick commerce startup FirstClub plans to scale from 24 to 50 clubhouses across Bengaluru and Hyderabad in six months post fresh funding, expanding into beauty, pet care, kids categories with premium (11 Jun 2026). [6] source: The Hindu BusinessLine
Key figures reported
FirstClub 43% of PE deal value (7 Jul 2026);[4] source: Business Standard post-money valuation $253 million (Rs 2,356 crore) (15 Jun 2026);[5] source: Entrackr 2.2X valuation uplift from Rs 1,051 crore (15 Jun 2026);[5] source: Entrackr RTP Global 10.02% (15 Jun 2026).[5] source: Entrackr
Brands most often mentioned alongside FirstClub
Zepto, Blinkit, Instamart, Peak XV Partners, Accel, Flipkart Minutes.
Most-cited sources on FirstClub
The Hindu BusinessLine (6 stories), Inc42 (5 stories) and YourStory (5 stories).
Sources
Footprint: where FirstClub opened
No opening on record since May 2026; 1 announced plan.
- Bengaluruplanned
Questions about FirstClub
Who are FirstClub's main competitors?
FirstClub is identified as a premium-grocery competitor to Zepto Select, Blinkit Gourmet and Flipkart Minutes. [2] source: Business Standard
More stories about FirstClub
Stories that mention FirstClub
FirstClub is named in these stories but is not their subject.