The Magnum Ice Cream Company
Latest, 6 Jul: Magnum Ice Cream Company opens RDI centre in Bengaluru's Whitefield.
Latest moves
Our read of each move first, where we have one; what the report said is marked Reported.
Background
From 6 stories, the newest dated 6 Jul 2026. Summary written 3 Oct 2026.
The Magnum Ice Cream Company is an ice cream business spun out of Unilever. [1] source: The Hindu BusinessLine
Show 3 more paragraphs and 6 sources
Its brands in India include Kwality Wall's, Cornetto and Magnum. [2] source: The Hindu BusinessLine It is the parent of Kwality Wall's (India). [3] source: Business Standard
In July 2026 the company opened a Research, Design & Innovation Centre in Whitefield, Bengaluru, to speed up consumer-led product and packaging innovation. [2] source: The Hindu BusinessLine The centre covers ice cream science, culinary development, packaging and regulatory assessment. [4] source: ET Retail In June 2026 Kwality Wall's (India) signed a three-year IP agreement with Magnum, with a 0% royalty until 31 March 2027, rising to 1% of net sales in FY28 and FY29. [3] source: Business Standard In May 2026 the company was reported to be moving Kwality Wall's, Magnum and Cornetto from vegetable-fat frozen desserts to full dairy ice cream in India, with price cuts of up to 30%. [5] source: Business Today The same report cites a $200 million India business and a target of 1 million cabinets. [5] source: Business Today The Hindu BusinessLine reported in May 2026 that it is investing ₹900 crore in a Pune GCC and Mumbai METSA HQ, expanding from one to four factories. [1] source: The Hindu BusinessLine
Its quick-commerce tie-ups include Blinkit, Zepto and Instamart. [1] source: The Hindu BusinessLine ET Retail reported that the Kwality Wall's push is meant to reclaim share from Amul. [6] source: ET Retail
Sources
Questions about The Magnum Ice Cream Company
What are The Magnum Ice Cream Company's expansion plans?
The Magnum Ice Cream Company is investing ₹900 crore in a Pune GCC and a Mumbai METSA HQ, and is expanding from one to four factories in India, The Hindu BusinessLine reported in May 2026. [1] source: The Hindu BusinessLine
What is The Magnum Ice Cream Company's current strategy in India?
In May 2026 The Magnum Ice Cream Company began moving Kwality Wall's, Magnum and Cornetto to full dairy ice cream in India, with price cuts up to 30%. [5] source: Business Today It also committed ₹900 crore to a Pune GCC and Mumbai HQ in May 2026. [1] source: The Hindu BusinessLine In June 2026 it set a 0% royalty window until March 2027 for Kwality Wall's (India). [3] source: Business Standard In July 2026 it opened a Bengaluru RDI centre. [2] source: The Hindu BusinessLine
Who are The Magnum Ice Cream Company's main competitors?
ET Retail reported in May 2026 that The Magnum Ice Cream Company's Kwality Wall's is cutting prices up to 30% and deploying a million cold cabinets across India to reclaim share from Amul. [6] source: ET Retail
Stories that mention The Magnum Ice Cream Company
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The Magnum Ice Cream Company is named in these stories but is not their subject.