Boldfit
Boldfit is expanding, having raised a ₹400 crore Series B led by The Wealth Company's Bharat Value Fund for nationwide retail, manufacturing and selective acquisitions (The Hindu BusinessLine, 12 Oct). Its FY25 operating revenue was ₹139.7 crore, small against the funding (Mint, 12 Aug).
What it means Fitness and active-lifestyle rivals now face a better-funded competitor moving from online into stores across equipment, footwear and apparel.
Latest moves
Our read of each move first, where we have one; what the report said is marked Reported.
Background
From 2 stories, the newest dated 8 Sept 2026. Summary written 3 Oct 2026. Newer developments are under Latest moves.
Boldfit is an Indian direct-to-consumer fitness and active-lifestyle brand founded in 2018. [1] source: IMAGES Business of Fashion[2] source: Mint
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It sells across fitness equipment, footwear, apparel and athleisure. [2] source: Mint
In August 2026, Mint reported that Boldfit had begun seeking $80-100 million from private-equity investors at a valuation of ₹3,000-4,000 crore, with Avendus advising the process. [2] source: Mint The brand had raised ₹110 crore in 2024. [2] source: Mint Its FY25 operating revenue was ₹139.70 crore, up from ₹73.71 crore in FY24, and its FY25 net profit was ₹16.81 crore. [2] source: Mint
In September 2026, Boldfit appointed Oliver Kaye, formerly Chief Business Officer at Lenskart, as COO to support expansion across categories, channels and geographies. [1] source: IMAGES Business of Fashion Kaye has over 25 years of international retail and consumer leadership experience and previously helped launch Calvin Klein India, build Gap India and scale Lenskart's retail business. [1] source: IMAGES Business of Fashion
Sources
Questions about Boldfit
How fast is Boldfit growing in India?
Boldfit's FY25 operating revenue was ₹139.70 crore, compared with ₹73.71 crore in FY24. It reported a net profit of ₹16.81 crore for FY25. [2] source: Mint
What is Boldfit's current strategy in India?
In August 2026, Boldfit began seeking $80-100 million from private-equity investors at a ₹3,000-4,000 crore valuation, with Avendus advising. [2] source: Mint In September 2026, it appointed Oliver Kaye as COO to support expansion across categories, channels and geographies. [1] source: IMAGES Business of Fashion
Stories that mention Boldfit
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Boldfit is named in these stories but is not their subject.