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Paradise raises Rs 100 cr from Samara to chase 150-store biryani footprint by FY29
Our read
Paradise's pivot to compact 1,500 sq ft omni-format stores is the real unlock—proving you can scale a regional biryani brand nationally without the capex drag of full-service restaurants.
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The report,
Samara-backed Paradise raised Rs 100 crore to scale biryani chain to 150 stores and Rs 550 crore by FY29, expanding to Bengaluru, Chennai, Mumbai, Pune, NCR via smaller omni-format outlets and ready-to-cook SKUs on Zepto, Blinkit.
Reported figures
From the report. Source details below
| FY26 revenue | Rs 250 crore |
|---|
Also in the report
- Rs 30,000 crore biryani market
Other figures
- 10% stake dilution
- Rs 330 crore run rate
- 1,500 sq ft stores
- 30% RoCE
Why it matters for the brand
The Zepto/Blinkit RTC SKU play signals Paradise is building a hybrid dine-in-plus-FMCG moat, making it a more strategically interesting acquisition target for QSR aggregators than pure-play cloud kitchen rivals.
The source
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