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FADA names Saisha Motors MD Sai Giridhar its 38th president

Our read

New FADA leadership puts dealer profitability, EV-network protections and retail-standardization at the center of India's auto policy debate.

For operators

FADA’s election of Saisha Motors MD Sai Giridhar as president puts an active dealer operator at the helm, potentially sharpening the association’s focus on showroom economics, OEM relations and retail policy.

Watch

FADA's first policy statement, annual agenda or dealer sentiment survey under Giridhar.

The report,

FADA appointed Saisha Motors MD Sai Giridhar as its 38th president for 2026-28, succeeding C S Vigneshwar. The Indian auto-dealer body also named Amar Jatin Sheth vice president, Pradeep Agarwal secretary and Bharat Kumar Chordia treasurer.

Who and when

From the report. Source details below

  • over 30 years

Why the change matters

Automotive OEMs, lenders and retail-tech providers should monitor FADA’s new leadership for partnership and policy priorities that could shape dealer-network investments and channel strategies.

What to watch next

  • Public demands for lower inventory carrying costs, improved dealer margins or changes to OEM incentive structures.
  • Any FADA position on agency/direct-to-consumer sales models and EV-only brands.
  • Dealer-retail data showing widening divergence between passenger vehicles, two-wheelers, commercial vehicles and EV demand.
  • Government consultations on GST, vehicle scrappage, registration rules, consumer financing or EV policy.

Likely next moves

Our read of what comes next — analysis, not reported by the source.

  • Constitute FADA policy committees and publish the 2026-28 advocacy priorities.
  • Increase engagement with SIAM, transport ministries, finance authorities and OEM leadership on dealer profitability and inventory norms.
  • Issue dealer guidance or surveys on EV retail readiness, financing, service capacity and consumer demand.
  • Seek standardized OEM-dealer practices around stock allocation, discount burden, target-linked incentives and termination protections.

The counter-case

The case against this reading — not reported by the source.

This is primarily a trade-association governance update, not evidence of a shift in auto-retail economics, dealer profitability or consumer demand. Without a stated policy agenda or measurable commitments, the appointment may have limited operational relevance beyond FADA’s internal leadership cycle.

The source

Source Read the source at The Hindu BusinessLine

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