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Advent Eyes DFM Foods Exit at $500-800M, 4-7x Return on Crax Maker
Our read
A 27.5% revenue lift and refreshed portfolio show that disciplined SKU rationalization and brand reinvestment can transform a mid-tier snacks player into a premium asset.
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The report
Advent International is exploring a sale of DFM Foods, maker of Crax snacks, six years after acquiring it for ~$120M. PE firm seeks $500-800M valuation following 27.5% revenue growth and new product launches.
Reported figures
From the report. Source details below
| $118-120M acquisition | 2019 |
|---|
Why it matters to operators
DFM Foods coming to market at $500-800M is a rare scaled entry point into Indian extruded snacks, and strategics should engage early before sponsor-to-sponsor dynamics set the price.
The source
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